About Laura Martin
From the datacenter to the boardroom, I consistently deliver results creating clarity and engagement via financially measured solutions. I’ve found this metrics driven, strategic approach, combined with focused change management and strong alliances is critical for digital transformation. You can read more on my perspective in my latest article, here: Getting Your Head Around AI.
SapientMetric’s story began when my Cisco mentor encouraged me to begin an LLC to leverage my creative approach for software adoption. I was able to connect with and impact several Dallas SMB’s, VAR’s and members of Cisco’s enterprise sales and partner teams.
· Translated the complex to consumable with defined metrics and strong content writing for marketing and sales enablement.
· Evangelized and educated technology teams to decipher business metrics, strategy and communications not frequently addressed in “IT-only” conversations: focus on business root drivers and customer journeys.
· Developed technology change enablement training to encourage a growth mindset, an awareness of heuristic, mental roadblocks, and technical skills.
“One of the highest rated trainings that I have seen since I started in the Cisco Partner Organization.”