Salmons and Ghost Cities. Challenges and solutions for the Social Enterprise – Social Now 2013 Salmons andGhost CitiesChallenges and solutions for the Social EnterpriseEmanuele QuintarelliDigital Transformation Leader, Ernst & Young@absolutesubzero – www.socialenterprise.it 5 facts about the Social Enterprise FACT1Companies and employeesare flocking to the SocialEnterprise• 83% of companies use […]
The Gap Between Social Media and Business Impact: Introducing the 6 stages of social business transformation
In business, social media is becoming a lot like email: every company has it. But, unlike email, organizations haven’t mastered how to effectively communicate through the likes of Facebook or the tweets of Twitter. Over the last several years, businesses have increased the pace of adopting social media strategies […]
How to Make Your Enterprise Social Network Go Viral at Work
Do the same network effects that made Facebook and Instagram go viral actually work for an organization’s private social network? Successful deployment of an enterprise social network differs substantially from a traditional software roll out due to the influence of network effects. Most social networks start of with a […]
Gartner MQ For Workplace Social Software: IBM, Jive, Microsoft, Salesforce Lead Volatile Market
Buyers are finding it increasingly difficult to distinguish one vendor’s products from the products of other vendors in the social software market . According to Gartner’s latest magic quadrant for social software, competition between vendors is no longer about product functionality, but about the vendors themselves. Researched and developed […]
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However, the market is changing as vendors start to realize that merely providing the same set of functions under a different banner is not going to work anymore. Vendors, Gartner says, need to take into account:
- Specific business requirements, or the context in which collaboration is happening
- Provide for any changes in routines, or habits of individuals that actually using the products.Finally, as a result of all this, Gartner says that the market will remain extremely volatile for the coming years and that potential buyers should look not at functionally, but should consider their needs as social-enabled businesses..