Analytical Creative – Data driven insights and creative solutions to improve customer experience and goal realization
Loading… Even the most brilliant strategy is worth nothing if it isn’t executed well, especially by your front line — the employees who interact daily with your customers. Unfortunately, these employees are regularly asked to execute strategies that others developed and that they may not understand, never mind feel committed or connected to. In fact, according to Robert Kaplan and David Norton, the founders of the Balanced Scorecard , only 5% of employees understand […]
IDEA IN PRACTICE: An in-depth look at how one European industrial-goods company used the ideas in this article to improve execution. INTERACTIVE TOOL: Use this simulator to test the effectiveness of various change initiatives. A brilliant strategy, blockbuster product, or breakthrough technology can put you on the competitive map, but only solid execution can keep you there. You have to be able to deliver on your intent. Unfortunately, the majority of companies aren’t […]